Action Asia formed its Virtual Export Division specifically to provide a total service solution to companies wishing to establish and grow their export business, without having to invest heavily in the development of their own export department within their company.

Action Asia has established formal strategic alliances with:

• HSBC Australia
• Deacons, Grahams and James, and
  
• International Cargo Solutions

to enable it to deliver a fully integrated export service to its clients. Through the Virtual Export Division program, Action Asia adopts full responsibility for all market entry and development activities under delegation from the client. This integrated service covers the full range of export activities, including:

• Market Research
  
• Market Strategy
  
• Distribution Strategy
  
• Market Entry
  
• Local Market Representation
  
• Promotional Campaign
  
• Brand Establishment
  
• Supply Chain Management
  
• Contract Negotiation
  
• Payment Security

Clients of Action Asia benefit from this program in several ways. They save a considerable amount of money by not having to establish their own export division in-house. They have their product "taken to market" by a highly experienced international group and typically reduce market entry time by 6-12 months. The third major benefit of the program is the mitigation of risk to clients in areas such as:

• legal issues
  
• supply chain logistics
  
• competitor activities
  
• market volatility
  
• intellectual property protection and
  
• financial exposure

The Virtual Export Division has been designed and developed for export ready companies, who want to enter international markets, but who lack the required experience, skills and knowledge, in-house.